Natureroots is a kids wear brand based in UK .They create a line of cloths from nature using natural fabrics and dyes and their aim is to provide a quality hand dyed hand printed, hand made products out of cotton, linen and silk . The brand identity design include logo design,labels,tags..etc and they are mostly hand drawn to match the overall identity of the product.

CONCEPT EXPLORATION

TYPOGRAPHY EXPLORATION

COLOR EXPLORATION

VISUAL ELEMENTS AND PATTERNS